LiveStrong bands

"Wear Yellow", a popular trend stemming from The Lance Armstrong Foundation

Mexico: Almost every other person under the age of 30 is wearing the "original" Live Strong bracelet, or one of the different colored "copycat" versions.

US: I imagine the trend is the same. It's funny how something that started out as awareness & charity turns into fashion.


More than 40 million LIVESTRONG wristbands have been sold.